Built In Brooklyn: Gotham Greens Turns Rooftops Into Urban Farms


[tc_5min code=”518507427″]

For our latest episode of Built in Brooklyn, we went to the new Whole Foods in Gowanus — which might seem a little strange, but that’s where you’ll find urban agriculture startup Gotham Greens.

Specifically, the company runs a greenhouse growing pesticide-free produce on the store’s roof, and that produce is sold in the Whole Foods itself. (To be clear, Gotham Greens has three rooftop farms/greenhouses in New York City, and it has plans to expand elsewhere. Its produce isn’t just sold in Whole Foods, either.)

Gotham Greens

But why grow on rooftops at all? Co-founder and CEO Viraj Puri pitched this kind of as part of a broader trend of new, sustainable farming methods.

“In cities we don’t have a lot of arable land. We don’t have a lot of fertile soil. But one vastly udnerutilized resource we do have is unused rooftop space,” he said…

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